Saturday, October 6, 2007

Playboy teams with Quattro Wireless for mobile venture

Playboy.com has partnered with Quattro Wireless to bring the Playboy.com experience to the mobile consumer. Using Quattro’s GetMobile platform, Playboy.com will offer access to the world of Playboy in a mobile-friendly format.

playboy_phonePlayboy enthusiasts can browse non-nude photos of their favorite Playboy models and get to know turn-ons and turn-offs in their personal interviews. Readers can get their own burning questions answered by the Playboy Advisor, Playboy’s solutions to your most vexing problems.

Users can also access trusted reviews of music, games, and books from their mobile phone. For those looking for a quick laugh, the Playboy Joke of the Day serves up irreverent humor with a sexy twist. Quattro Wireless generates incremental revenues for Playboy by selling and serving rich advertising matched to the interests of Playboy.com’s audience.



[Via SlashPhone]

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